Kolej Dar Al-Hikmah (KDH)
Project Category: Digital Marketing
As the first Islamic college in Malaysia, KDH is facing an issue where their student enrollment is getting low from year to year, since 2010.
We have strategize their digital marketing and a whole new website – www.hikmah.edu.my has been developed, together with online student’s registration portal and administration dashboard for them to monitor their student’s registration progress.
Social media marketing has also been embraced with total 139 postings (posters & videos) were made by IAMK within 3 months. Free photo-shoot & videography sessions have been conducted to create contents for their social media channels.
- 125 online applications have been received within one month.
- Increment of +176,785 post reach for KDH Facebook page’s posts, compared to previous period.
- Increment of +6,326 video views on their Facebook videos, compared to previous period.
- A new website www.hikmah.edu.my has been developed together with registration portal within one month – compatible across devices (desktop, mobile & tablets).
- 2,243 visitors has been visited their website in just 2 months.